Lynette Knowles | Faculty | Marketing | College of Business | SIU

Southern Illinois University

CONTACT

SIU.EDU

Lynette Knowles

Associate Professor of Marketing

Lynette Knowles

Rehn Hall, 233A
Office: 618| 453-7782
Dept: 618| 453-4341
Fax: 618| 453-7747
lknowles@business.siu.edu

Professor Knowles' first teaching experience was in Finland during the early 1980s, when she conducted conversational English classes for business students. "I truly enjoyed teaching," she said. After that, she never looked back.

A member of the College of Business faculty since 1988, Knowles said she most enjoys the "the friendliness down here. It makes being at SIU, within Carbondale and the broader area, even more rewarding," she said.

A native of Aurora, Knowles earned a bachelor of science and master of business administration from SIU, and master's and doctoral degrees in international business from The Ohio State University.

Though she's an expert on marketing, she is also intrigued by history. "Especially as ideas cause changes in socio-cultural environments world-wide, I think one needs to know how things have evolved to have a better understanding of things in the present," she said.

RESEARCH INTERESTS

  • International business
  • International marketing
  • Marketing channels
  • Business-to-business marketing

RECENT PUBLICATIONS

Terry Clark, Lynette L. Knowles, and Monica Hodis "Global Dialogue: A Response to the Responders in the Special Globalization Issue of JIM," Journal of International Management, Vol. 10 (2004), pp. 511-514.

Terry Clark and Lynette L. Knowles, "Global Myopia: Globalization Theory in International Business," Journal of International Management, Vol. 9 (2003), pp. 361-372.

Gleason, Kimberly C., Lynette Knowles Mathur, and Ike Mathur. "The Interrelationship Between Culture, Capital Structure, and Performance: Evidence from European Retailers," Journal of Business Research, Vol. 50, No. 2 (November 2000), pp. 185-191.

Mathur, Lynette Knowles, and Ike Mathur. "An Analysis of the Wealth Effects of Green Marketing Strategies," Journal of Business Research, Vol. 50, No. 2 (November 2000), pp. 193-200.

Mathur, Lynette Knowles, Kimberly C. Gleason, and Ike Mathur. "Managing Expansion to Transition Economies: The Evidence from Eastern Europe," Journal of East-West Business, Vol. 5, No. 3 (1999), pp. 41-62.

AWARDS

College of Business Research Honor Roll 1997