Doctoral Graduates
Dhoha A. Alsaleh
2010 Graduate
Dissertation: “A Social Model for the Consumer Acceptance of Technology Innovation.”
Othman Althawadi
2013 Graduate
Dissertation: “Understanding Contemporary Consumerism: A Cross Cultural Study”
Carolin Edward Gergis Azab
2013 Graduate
Dissertation: “The Impact of Positive Psychological Capacities and Positive Emotions of Frontline Employees on the Quality and Customer Perceptions of Service Recovery.”
Robert E. Boostrom
2010 Graduate
Dissertation: “The Effect of 3d Virtual Environments on Consumer Perceptions and Purchase Intent.”
Kesha K. Coker
2010 Graduate
Dissertation: ”Social Contextual Influences on Consumer Behavior: The Impact of Group Composition and Coviewing Context on Recall of and Attitude Toward Placed Brands.”
Ben Eng
2014 Graduate
Dissertation: “Consumers and Their Celebrity Brands: How Narratives Impact Attachment through Communal Relationship Norms”
Keizo Ishikawa
2013 Graduate
Dissertation: “BRAND DYNAMICS: The Effects of Brand Personality and Brand Experience on Emotional Brand Attachment.”
Teresa Preston
2012 Graduate
Dissertation: "Marketing, Market Opportunity and Ephemeral Market Knowledge: Toward a Theory of EMK's Role in the Creation of Competitive Advantage."
Vernon H. Sweetin
2010 Graduate
Dissertation: “Willingness to Reward or Punish Brands As Moderators for the Brand Personality Dimension Of Social Responsibility.”
Shuqin (Monica) Wei
2014 Graduate
Dissertation: “Customers’ Emotional and Coping Responses to Service Failures: The Role of Self-Congruence”
Nan Zhang
2013 Graduate
Dissertation: "Getting Involved in Consumer Online Product Reviews: A Self-Determination Theory Perspective"